Body Positivity and the Latest Swimwear 

BY: Emily Weitz
JUNE 27, 2021

It’s time for the obligatory summer spreads, and the utterly passé narrative on how to get your body swimsuit ready. As someone who’s written for every glossy magazine in a chic summer town, I am all too familiar with the go-to stories on “slim-downs”, and “hot bikini bodies”. Summer is a time for freedom, and yet, there is a booming business based on shaming women into believing that thin is the only body type worth celebrating.

Now, however, there is a new generation of unapologetic women who know the truth: their bodies are ready for swimsuits, just as soon as they feel like swimming, and it has nothing to do with whether or not they’ve managed to lose those extra pounds. We are here to say that, whatever your body type, you are beautiful; and being beautiful on the beach is about being comfortable, confident, and free.

body positivity

Photo by Ryan Michael Kelly

Influencers like Jaimmy Koroma, Jess Megan and Khrystyana have gained hundreds of thousands of followers because they repeat these refrains of body positivity and self love. Jaimmy Koroma’s tagline is “Loving my body throughout the journey. Self-love, Self-care” and one of her most compelling arguments is to break down the common commentary of “I’ll wear it when I’m thin.” She goes through magazines, picks out the looks she loves, and instead of mourning that she can’t wear them because she can’t imagine them on her body, she re-imagines the outfits to fit her. “There are thousands of Pinterest boards like this,” she explains to her followers on Instagram, “so I’m going to recreate the look on my body.” It sounds simple, but it’s a deep practice. So often we are trying to fit ourselves into the world, instead of being who we are and letting the world get used to it. As she processes a move to a new home, Koroma brings her followers on the journey of navigating her closet and choosing what to pack and what to pitch. Rule #1? “Get rid of clothes that don’t fit,” she says. Too often women hold on to clothes hoping that someday they’ll fit into them, but then every time they look at that piece of clothing, it’s a reminder that they’re not enough. Or maybe they’re just too much. “No matter what, we should always give our current body the respect and gratitude it always deserves,” she says. “Even if you think ‘I might get smaller’. Well, you might get bigger too. Honor wherever you’re at.”

woman in swimsuit

Photo by Jaimmy Koroma

This means taking care of your body, mind, and spirit. Eating healthily can be even more decadent than pigging out when it’s done mindfully. Think dark chocolate and ripe berries, followed by a sea salt scrub and a clay mask. Are we loving ourselves yet, curves and all?

When sex and pleasure coach Julie Everett talks to her clients, she isn’t telling them what to think or believe about themselves. “I hold up a mirror for them to see that their body is an instrument for pleasure, and that their essence is holy,” she said in an interview last week. “When you fully accept yourself as you are in the moment, that’s when you can feel the depth of love for yourself.” She finds that, in the process of dismantling the myths we’ve been told as women, space is often what’s required. “It’s about holding space,” she said, “so they can alleviate the societal pressures that have been put on them, what men have said about how our bodies should look and giving them space to move through all that and see the beauty.” That self-love gives women the desire to take care of themselves. Not through starvation, but through holistic nourishment.

Jess Megan

Jess Megan’s proud ownership of her curves has infuriated some people, who just don’t want a self-proclaimed fat girl to feel sexy. Megan is defiant. “I recall pushing my body into sad, unhealthy shapes for boys who gave me crumbs,” she recounted to her near half a million followers. Now that she has reclaimed her body, and feels proud of herself, she looks back on that time with rage. “I am angry that the halcyon days of my childhood were cut short by the overwhelming reality that my fatness made me a social pariah,” she said in a recent post, “and introduced the raucous realization that no matter how ebullient I was, how good at writing I was, how generous and loving I was, it didn’t matter. Because there was fat on my body. And that upstaged any other gifts I had to offer to the world.”

I remember the first time one of my daughters came to me about body image. She was three years old, and a boy in her class called her fat. My initial instinct was to say, “You’re not fat, you’re beautiful.” But thankfully, I stopped myself. I realized that the anti-fat narrative was so deeply ingrained in my psyche that I thought, to ensure my daughter knew she was beautiful, I had to assure her she wasn’t fat. That creates a duality, that beauty is on one side of the spectrum and fat is on the other. And that is simply not true. If beauty is one side of the spectrum, then ugly may be the other. If fat is one side of the spectrum, then thin may be the other. But the idea that fat and beautiful are mutually exclusive is a fabrication.

red suit

Another dangerous narrative that our culture has embraced, is that fat people are unhealthy. Sometimes, that’s true. There are certainly health conditions associated with obesity. But having rolls on your belly or a little extra shake in your thighs, is not necessarily a health concern. Starving yourself to be skinny is a health concern. Every body is different, and if you are putting natural, whole foods into your body, and staying active and strong, then weight is just a number.

As Jess Megan so eloquently put it in a recent post, accompanying a spread of her modeling red lingerie with all her curves unapologetically on display, “One of the biggest lies you have been told is that your body should be malleable enough to fit into the world around it. This is a world created with a specific person in mind and the expectation is that if you are not that person, you have to make yourself that person. But not everyone can do that, and no one should have to.”

polka dot suit

Photo by Jaimmy Koroma

Khrytsyana recommends a few of her favorite summer swim brands for the fuller figure:

Swimsuits For All
Cuup Swim

Kat Burki is currently loving Veronica Beard and Revel Rey swimwear.

Find swimwear for your body and be unapologetic, love yourself all of you!

Kat Recommendations for Travel and Beach Vacations

KB5™ Calming Gel Cleanser
KB5™ Calming Gel Cleanser
KB5™ Calming Gel Cleanser
KB5™ Calming Gel Cleanser

KB5™ Calming Gel Cleanser

$50.00
Super Nutrient Elixir
Super Nutrient Elixir
Super Nutrient Elixir
Super Nutrient Elixir

Super Nutrient Elixir

$90.00
PH+ Enzyme Essence
PH+ Enzyme Essence
PH+ Enzyme Essence
PH+ Enzyme Essence

PH+ Enzyme Essence

$100.00
FORM CONTROL™ Marine Collagen Gel
FORM CONTROL™ Marine Collagen Gel
FORM CONTROL™ Marine Collagen Gel
FORM CONTROL™ Marine Collagen Gel

FORM CONTROL™ Marine Collagen Gel

$160.00
Vital Hydration Blast
Vital Hydration Blast
Vital Hydration Blast
Vital Hydration Blast

Vital Hydration Blast

$140.00
Vitamin C Intensive Face Cream
Vitamin C Intensive Face Cream
Vitamin C Intensive Face Cream
Vitamin C Intensive Face Cream
Vitamin C Intensive Face Cream
Vitamin C Intensive Face Cream

Vitamin C Intensive Face Cream

$75.00